In recent years, retail industry has faced increasingly fierce competition. How can enterprises under immense pressure break through this challenging landscape?
Sears, a symbol of 19th-century retail, revolutionized the industry. In 1884, U.S. retail was dominated by cash-and-carry fabric shops and tofu stores. With the advent of railroads, Sears pioneered mail-order shopping, free returns, and cash-on-delivery systems. By integrating capital flow, information flow, and logistics, its mail-order model propelled Sears to the top of American retail.
Walmart, representing 20th-century retail, rose to prominence as automobiles became widespread. By establishing large suburban supermarkets with low rents and reduced product prices, Walmart quickly claimed the title of America’s retail leader.
21st-century “new retail” is defined by its ability to link people, goods, and markets through efficient data processing and information integration. However, many rapidly growing new retail brands face challenges such as fragmented and easily lost sales data, difficulty tracking campaign progress, and the inability to monitor real-time business operations.
Over the past few years, Shimo Office has served over 900,000 enterprises. Through extensive research and development, we have launched a Collaborative Management Solution for New Retail Chain Stores. This solution addresses scenarios like procurement, inventory, product management, store operations, marketing campaigns, and personnel management, offering new retail brands an efficient, user-friendly, and practical collaboration platform.
Shimo Office’s New Retail Chain Store Solution — Solving Retail Challenges in People, Goods, and Markets
During the transition from traditional to new retail, enterprises commonly face challenges such as:
Challenge 1: Complex procurement-sales-inventory data, hindering unified real-time tracking and management
- Fragmented business data across chain stores makes efficient collection difficult.
- Tedious data aggregation delays high-level decision-making.
With Shimo Office:
- A global data dashboard tracks the entire procurement-sales-inventory process.
- Centralized supplier and product management platforms streamline data.
- Multi-user, multi-device data collection automates dashboards and weekly/monthly report updates.
Challenge 2: Multi-store coordination complexity and unstable SKU management
- High inventory costs, low sales turnover, and poor store efficiency per square meter.
- Data siloed across spreadsheets prevents real-time insights.
- Fragmented files risk leaks and insecure information.
With Shimo Office:
- Streamlined multi-store collaboration and refined SKU operations.
- Centralized headquarters management with lightweight task coordination.
- Unified tables synchronize store, logistics, and sales data.
- Granular permission controls ensure secure approvals and data safety.
Challenge 3: Lack of marketing platforms to track campaign progress
- Internal misalignment slows marketing execution.
- High communication costs to monitor store-level campaigns.
- Delays in partner updates lead to missed details.
With Shimo Office:
- Smart marketing dashboards synchronize campaign progress in real time.
- Management dashboards display live operational metrics.
- Cloud documents enable seamless information sharing.
Challenge 4: Absence of onboarding knowledge bases for new employees
- Low willingness to share knowledge hampers database creation.
- Cumbersome retrieval processes frustrate users.
- Dispersed store materials prevent company-wide knowledge retention.
With Shimo Office:
- Standardized onboarding knowledge bases and training programs.
- Instant archiving lowers barriers to knowledge sharing.
- Structured, reusable databases improve clarity.
- Rich knowledge repositories accelerate new hires’ productivity.
To date, over 900,000 enterprises across 30+ industries—including internet, media, finance, real estate, new retail, and e-commerce—have chosen Shimo Office, improving office efficiency by over 60%.
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